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  • CAKE News

    How CAKE was Put to the Test and Passed – The AWS Outage

    Last week Amazon Web Services (AWS) had a 16-hour, regional outage. Though this widespread incident resulted in many companies kicking into a high-gear, emergency drill, CAKE was well prepared and ready to handle the situation. The outage actually proved to be a situation that highlights the value CAKE’s team and technology deliver to our clients,
    ...

    David WilsonDec 16 Minute Read
  • CAKE News

    CAKE – Affiliate Marketing Success Stories

    A powerful performance marketing platform, CAKE has proven to deliver results as demonstrated in these affiliate marketing success stories. The following highlights companies, from a broad range of vertical industries across the globe, that continue to achieve growth while leveraging CAKE to meet their affiliate marketing and lead distribution needs. So, if you’re looking to
    ...

    Brittany ChristopherOct 227 Minute Read
  • CAKE News

    Spotlight: Q&A with Karen Nugent, CAKE’s Senior Director of Client Services

    In this spotlight Q&A, we caught up with Karen Nugent, CAKE’s Client Services leader with over 20 years of experience in digital media and SaaS organizations. She is passionate about helping customers get the most out of the CAKE platform, achieve their business goals within their expected timeframes, and nurture customer relationships for long-term growth
    ...

    Brittany ChristopherSep 39 Minute Read
  • CAKE News

    CAKE Hits All the Right Marks in Customer Satisfaction – The Best Affiliate Software

    CAKE is known in the affiliate marketing industry for phenomenal customer service. Going beyond the business-as-usual mindset, CAKE has established a tradition of a customer-centric culture by forming close partnerships with each customer. We proactively communicate with clients, securing a deep understanding of their specific and very unique business needs. We also value gathering feedback
    ...

    Karen NugentAug 194 Minute Read
  • CAKE News

    Surge Logics Boosts ROI by Integrating Its Lead Distribution and Affiliate Marketing Programs on a Single Platform – CAKE

    Based in Memphis, Surge Logics is a growing digital advertising agency that specializes in lead generation, landing page optimization, and marketing strategies. The company focuses on the legal industry (in the mass tort sector) and offers full-loop visibility into how leads perform with the end goal of providing higher quality leads for attorneys. Recently, the
    ...

    Brittany ChristopherJul 133 Minute Read
  • CAKE News

    Together, CAKE and TUNE Push Forward the Performance Marketing Industry

    TUNE acquisition represents second major investment from the Perseus Operating Group of Constellation Software in performance marketing   It’s been almost a year since CAKE announced its acquisition by the Perseus Operating Group of Constellation Software (CSI), setting the foundation for the group’s first investment in the performance marketing technology industry. That was only the
    ...

    Brittany ChristopherMay 195 Minute Read
  • CAKE News

    CAKE Achieves TYPE 2 SOC 2 Certification & Completes CCPA Compliance Readiness

    We’re excited to share an update with you. CAKE has achieved Type 2 Service Organization Controls (SOC 2) compliance. Additionally, we have also completed our California Consumer Privacy Act (CCPA) compliance-readiness strategy that’s aligned with the new regulation. CAKE’s certification and ongoing efforts demonstrate the company’s continued commitment to protect client data and individual privacy. With
    ...

    Brittany ChristopherApr 12 Minute Read
  • CAKE News

    Life is Good, But the CAKE Idea Portal is Here to Make it Even Better for Our Customers

    We are pleased to invite our customers to the CAKE Idea Portal, an exclusive customer community, which provides a new, effective way for us to collaborate on what’s coming next! At CAKE, we believe in empowering customers, sharing knowledge, and inspiring continued innovation for performance and growth. With that in mind, we created a shared
    ...

    Garth HarrisMar 91 Minute Read
  • CAKE News

    Path to the Future: CAKE Celebrates 10 Years of Progress and Innovation, and is Set for More to Come

    As we enter 2020, CAKE is thrilled to celebrate our 10-year anniversary. Over the past decade, with all that has changed some things have remained the same at CAKE…. such as our mission to deliver trusted, innovative performance marketing solutions that create the best revenue opportunities for our customers worldwide. In a year where we
    ...

    Santi PieriniJan 2210 Minute Read
  • CAKE News

    Spotlight: Q&A with CAKE’s VP of Product Development, Dave Wilson

    CAKE’s Spotlight is a series that features the amazing, talented, and intelligent team that drives the company’s continued innovation and growth. Today you’ll have the opportunity to meet (or learn more about!) our very own David Wilson. A true team player, David joined CAKE more than seven years ago and since then has advanced to
    ...

    Brittany ChristopherDec 188 Minute Read
  • CAKE News

    Best Practices for Sales and Client Success: Q&A with Garth Harris

    As CAKE’s Vice President of Operations and with almost a decade of experience in the performance marketing industry, Garth Harris shares his personal story about how he joined CAKE, plus perspectives on best practices for sales and client success teams. He also dives into CAKE’s recent acquisition by Constellation. Here are some highlights from the
    ...

    Brittany ChristopherSep 95 Minute Read
  • CAKE News

    Accelerize Makes OCBJ’s Fastest-Growing Public Companies List for Third Year in a Row

    We are proud to be recognized once again for earning a place on the “Fastest Growing Public Companies” list by the Orange County Business Journal. This marks the third consecutive year that CAKE by Accelerize has been featured on the annual list. With a revenue growth of 79.9% from June 30, 2014 – June 30,
    ...

    Jill HaraDec 71 Minute Read
  • CAKE News

    We Thank You This Holiday Season!

    With the holidays on the horizon, we would like to take a moment to push pause on our busy schedules and thank our clients for entrusting us with their business each year. Since its inception, CAKE has been fueled by our customer’s creativity, experience and knowledge, which serves as the basis for our passion to
    ...

    Brittany ChristopherNov 283 Minute Read
  • Events

    NA MA STE! As They Say In India…

    Two weeks ago, I was asked to speak at two events – Performance Marketing Insights (PMI) Europe conference in Amsterdam and the Global Mobile App Summit & Awards (GMASA) conference in Bangalore. Two very different cities, a lot of air miles and some excellent content. Two conferences with very different agendas and attendees, but with
    ...

    Ewan DarbyJul 209 Minute Read
  • CAKE News

    CAKE Launches Swift SDK for iOS Mobile Developers

    CAKE has provided mobile attribution and analytics since 2012 with the release of our mobile SDKs for Android and iOS devices. Each CAKE Mobile SDK is as lightweight, noninvasive and flexible as possible to keep overhead minimal and user privacy a top priority. They facilitate communications between mobile apps and the CAKE back-end infrastructure, where
    ...

    Brian McCulloughJun 292 Minute Read
  • Events

    IMS Round-Up: Analytics To The Rescue!

    The CAKE team attended Israel Mobile Summit in Tel Aviv last week for a second year in a row. We thoroughly enjoyed networking with other digital marketers and gaining insights into the future of the mobile industry. We hope you find our insights and other industry leader’s predictions as useful as we do, check them
    ...

    Grace JohnsJun 284 Minute Read
  • CAKE News

    These are the Designs You’re Looking For

    Let me begin with this: I am excited. I am super excited to share with you about what the Design Team at CAKE has been working on this year. We’ve been tinkering under the hood on some big changes to the CAKE platform. It’s Time to Graduate. We have a great platform. It is reliable and
    ...

    Domanique AliciaJun 226 Minute Read
  • CAKE News

    Afiliados Brasil: Scenes From The Show Floor

    Afiliados Brasil 2016 was hosted in the beautiful city of Sao Paulo May 19th-21st. Affiliate Networks, Advertisers and Tech Leaders from around the globe traveled to attend this growing event, including CAKE. Over the last few years the Latin American market has been maturing and CAKE is ready to support it’s growth. The three-day event
    ...

    Rob GissubelMay 265 Minute Read
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