CAKE is known in the affiliate marketing industry for phenomenal customer service. Going beyond the business-as-usual mindset, CAKE has established a tradition of a customer-centric culture by forming close partnerships with each customer. We proactively communicate with clients, securing a deep understanding of their specific and very unique business needs. We also value gathering feedback through surveys, reviews, client quarterly business reviews (QBR), and the CAKE Idea Portal, our exclusive customer community. These resources help continue improving and providing the best affiliate software experience.
Strong ratings in recent reviews and survey results
Based on a recent customer satisfaction survey, we are happy to announce that our Net Promoter Score (NPS) is well above the industry average. A high NPS score indicates an increased level of customer loyalty to CAKE.We are also delighted to share that many CAKE customers expressed high satisfaction levels with our account management and support teams. Our support staff truly brings a positive impact on our customers’ experiences. Additionally, the survey found that customers gave favorable marks when asked about our product features.
“I love that the reporting happens within the hour and you can even track the link where the conversion took place. Most affiliate platforms don’t have this technology, and that’s huge. I like how you can add tags to the affiliate or the offer. It’s a great way to organize and filter your client list. I think there’s a lot of great technology built into the platform, you can really boil down to the details.”
Recent online reviews reinforce our survey results. Not only do reviews help those browsing for the best affiliate software, but they provide insights about what matters to our clients and how CAKE can help our customers continue to flourish.
“CAKE presents very detailed data about what we are looking for. I am able to filter and see the data in whichever way I need. I like that you are able to see data by phone type, medium, media, etc. Being able to login to the affiliate’s view is also helpful when troubleshooting issues.”
CAKE – The best affiliate software driven by and for our clients
This infographic highlights results from our recent customer satisfaction survey and reviews from our customers. Moving forward, we look forward to continue empowering our customers with the industry’s leading performance marketing software and world-class services. Over the years, CAKE has onboarded thousands of customers. Through that process, we have gained a collective knowledge of the industry. We’re always excited to share that knowledge and enable CAKE customers to build successful affiliate marketing programs. Ready to connect with CAKE? There are plenty of ways you can do so.
Interested in learning more about our CAKE team and product? Get a free 30-day trial and experience first-hand what makes CAKE the best affiliate software.
Author
Garth Harris
As COO of the Affiliate Marketing Group, Garth's focus is to drive growth and adoption through the marketing and product teams while providing excellent customer service within the onboarding and support departments. During his 15 years in the affiliate marketing industry, Garth has held a wide range of roles, from client services manager to senior director of product engineering and, most recently, general manager at CAKE. These experiences have helped him build a deep understanding of his customers and their businesses. Outside of work, Garth is happiest behind a grill or at the beach with his family.
