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Introducing Advertiser Sub ID’s
🚀Unlock your potential! Capture dynamic post-conversion data directly from advertisers, enhancing insights and shedding light on user behavior.
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Reveal Powerful Conversion Insights with Advertiser Sub IDs
The best types of conversions are those that reveal the most data about the detailed actions surrounding a conversion event. Yet, collecting enough conversion information is a common issue performance marketers often come up against. This blindspot results in critical gaps in information required for identifying your affiliates’ impact on conversions and makes it difficult
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CAKE Insights
🎊Introducing CAKE Insights! Powerful, flexible advanced reporting solution to make data-driven decisions and stay competitive.
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Introducing CAKE Pay Feature Updates
Utilize global payments to work with affiliates around the world, regardless of their currency. Work with more affiliates using our new PayPal integration. ACH, Wire, and Checks are also available. New custom Net Term payment options available to pay out your affiliates. (Net15, Net30, Net40)
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Introducing Templates
Ever wished for a magic wand to simplify offer setups? Offer management now is like cheating at the efficiency game. Try it and thank us later!
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Introducing JSON Support
We did it! Our lead submission just got a makeover with JSON. Say goodbye to lead submission struggles; say hello to a smoother, faster data workflow!
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We’ve Got You Covered: Privacy-Friendly Tracking With Chromium Client Hints
In early February, a “privacy-forward” strategy will go live in Chromium — one of the world’s largest open-source web browser projects. This includes reducing user-identifiable information from the User-Agent string such as a user’s browser, device, and operating system. Fortunately, Chromium now also includes Client Hints, which enables developers to retrieve additional user information in
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OS Header Reduction Update
🚨Exciting news! Our tracking capabilities just got a major upgrade, ensuring accurate data in the evolving tech landscape. Stay ahead with us!
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Data Privacy and Security – Are you Prepared? A Step-by-Step Guide
If your answer isn’t a resounding yes, it’s time to develop and implement a data privacy and security strategy guaranteed to be effective. A well-executed strategy will safeguard consumer data, avoid fines, preserve brand integrity, and ultimately give you a competitive edge. This is especially true given that 37 percent of consumers have ended
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Introducing Thumbnail Clean Up
❌🌅 Bid farewell to unused thumbnails! Delete Offer Thumbnail – your sunrise to a clutter-free partnership. Tap, declutter, done! 🌞
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Affiliate Marketing For Beginners – Your 2024 Kickstart Guide
Affiliate marketing is a dynamic industry that continues to gain momentum and for good reasons. The performance-based marketing method has proven to increase brand awareness, generate new leads, and deliver strong ROI. For those looking to enter the affiliate industry or optimize their existing affiliate programs, CAKE has created the ultimate guide for affiliate marketing
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Lead Overflow: Two Strategies to Maximize Profitability
Have you ever found yourself with a surplus of leads but limited bandwidth to connect with them? Or, perhaps you generated leads outside of your typical consumer profile. This is lead overflow, and it can elicit some initial panic. That is…until you discover its lucrative upside. Developing a proactive strategy to automatically manage and monetize
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Experience Excellence With Top-Tier SaaS Customer Success
Have you ever encountered an issue with a tech provider or software platform and sought help, only to receive a response three days later? Or maybe you needed immediate help, but your vendor didn’t have support agents readily available, and even worse, a knowledge base was entirely nonexistent. Unfortunately, these nightmare scenarios are all too
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Turbocharge Revenue and Partnerships With an Affiliate Referral Program
Affiliate referral programs have proven to deliver. They boost revenue growth by expanding your target audience, unveiling new business opportunities, and building partnerships. You already partner with a core group of trusted affiliates who consistently drive reliable results. An affiliate referral program enables these existing affiliates to introduce other dependable affiliates to your affiliate program
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Affiliate Marketing Revenue, Part 2: 5 Ways to Safeguard Revenue from Fraud
Welcome to part two of our two-part series on affiliate marketing revenue. In part one we unveiled six proven strategies set to strengthen your affiliate programs’ success and revenue. Now, in part two we’ll share five best practices for protecting your revenue from fraudulent activities. Five key fraud protection measures to leverage While
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Affiliate Marketing Revenue, Part 1: 6 Proven Revenue Boosters
In this two-part series, you’ll unlock six proven tips that are set to boost your affiliate marketing revenue, strengthen your affiliate program, and gain an effective approach to protect revenue from the devastating impact of affiliate fraud. Six tips to skyrocket your affiliate marketing revenue As we hit the halfway mark of 2023,
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