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CAKE Security Settings to Protect Your Platform
The recent launch of the CAKE Idea Portal has provided our customers with a direct line of communication to share with us the challenges they’re facing and their proposed solutions to overcome those challenges. Based on our community’s recent input, we have moved forward in expanding the CAKE security settings to help further safeguard our
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How to Start an Affiliate Marketing Program: 5 Tried-and-True Tips
Beginning a new venture can be exciting, and slightly overwhelming at the same time. This definitely applies to launching an affiliate marketing program. And as affiliate marketing continuously proves to be resilient, the value of this performance-driven, cost-effective channel is especially relevant now when many are looking for strategies to increase revenue. So, what is
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CAKE Achieves TYPE 2 SOC 2 Certification & Completes CCPA Compliance Readiness
We’re excited to share an update with you. CAKE has achieved Type 2 Service Organization Controls (SOC 2) compliance. Additionally, we have also completed our California Consumer Privacy Act (CCPA) compliance-readiness strategy that’s aligned with the new regulation. CAKE’s certification and ongoing efforts demonstrate the company’s continued commitment to protect client data and individual privacy. With
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Three Ways to Leverage Technology to Grow Your Affiliate Marketing Program
In 2009 I first entered the performance marketing world as an affiliate manager; as my book of business grew, I knew technology was going to be the key to continued success. Since then, some things have changed. I moved on to CAKE, a performance marketing software company, and now am the Head of Major Accounts.
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