5 Reporting Features You Should Be Using in 2022

by | Feb 15 | Blog, How-To

Robust performance marketing software fuels speed and accuracy which enables marketers to quickly recognize revenue-generating opportunities. Whether you are collecting first- or third-party data, or a combination of both, CAKE seamlessly ingests the data and provides advertisers and networks the ability to identify and act on performance trends, in real-time.

 

Same accurate data, enhanced user experience

While CAKE’s master reports, including the Affiliate, Affiliate Tag, Campaigns, and Offer Reports have existed for years, there are five powerful features that can streamline your entire measurement experience. If you are ready to boost efficiencies, customize reports, and visualize performance directly in CAKE, then keep reading as we navigate the five “must-have” features you should be using in 2022.

 

For customers ready to leverage these features, you can access them in your CAKE reports today. Looking to learn more about other enhancements to our reporting framework? Visit our knowledge base article here.

 

We would love to hear from you

Do you have additional reporting features that you would like to see make their way into CAKE’s product roadmap? Leverage the CAKE Idea Portal to submit your ideas. Not a member and want to join? Sign up here.

 

Other content you might be interested in:

 

Author

Brad Shumard

Brad Shumard

Related Articles

Affiliate Program Onboarding
Aug 25 2026

How Affiliate Program Onboarding Accelerates ROI Growth

Onboarding determines the ceiling of what an affiliate program can...
New ideas
Jul 28 2026

Introducing CAKE’s New Onboarding & Adoption Program

CAKE customers can count on an onboarding and adoption experience...
CAKE Advocacy
Jul 22 2026

The Revamped CAKE Advocacy Program Is Live

Learn about the Advocacy Program for CAKE and TUNE, which offers the...
Intelligent Hierarchy Tracking
Jul 10 2026

How to Use a Clickless Postback to Track Calls and Offline Events

Some conversions don’t generate a click ID. Learn how...
From Setup to Success Best Practices Video Series
Jun 10 2026

[Video] From Setup to Success: Clickless Postback Tracking

Garth Harris, COO of CAKE and TUNE, sits down with Luke Kadillak,...
Better Together: CAKE and TUNE Align Under One Unified Affiliate Marketing Vision
Jun 08 2026

CAKE and TUNE: Your Foundation for Partnership Growth

The future of affiliate marketing is built on confidence. CAKE and...
Increase AI Brand Mentions with Your Affiliate Program
Jun 04 2026

For More Brand Mentions in AI Search, Your Affiliate Program Is a Good Place to Start

AI-generated search results have changed how brands get discovered....
CAKE at Affiliate Summit West 2026
Mar 16 2026

Building Better Connections at Affiliate Summit West 2026

Connection was the word of the week at ASW26, and a constant theme...
new advertisers
Feb 18 2026

5 Best Practices for Onboarding New Advertisers

Onboarding is a critical step in establishing a long-term...
2025 Year in review - CAKE Product Updates
Dec 09 2025

Year in Review: 2025 Product Updates

As we wrap up the year, we want to take a moment to thank our...