Lead monetization is the process of getting the best price for generated leads. This process is critical to the success of lead generators who drive website traffic then sell information about that traffic to lead buyers in a wide variety of industries, including financial services, education, home services and more. Lead monetization has become a
For those individuals not quite familiar with the innovation of the digital landscape over the last few years this can be quite the challenge. In the simplest of terms here is how Performance Marketing works:
Have you ever struggled to make your affiliate program perform? Wondered why your affiliate program is under performing? Why other affiliate marketing efforts are more profitable than others? Why some marketers are making affiliate marketing work while others not?