CAKE, Marketo & Tealium Host Free Webinar on How to Successfully Map the Customer Journey
Industry Leaders Provide Actionable Tips for Leveraging Attribution, Customer Acquisitions and Real-Time Insights in the Online Marketing Process
NEWPORT BEACH, Calif. – June 30, 2014 – CAKE, the marketing technology SaaS company owned and operated by Accelerize New Media, Inc. (OTCQB: ACLZ), today announced that it will be hosting a webinar with Marketo and Tealium titled, “Customer Journey – From Acquisition to Renewals.” The free event will take place on Tuesday, July 8 at 10 am PT. Sign up here.
The 45-minute panel, with Q&A to follow, brings together three partners that are joining forces to provide insights on optimizing the digital customer journey – from beginning to end. The presenters include Jeff McCollum, president at CAKE; Mike Stocker, senior consumer marketing solution strategist at Marketo; and Adam Corey, director, business development at Tealium.
Webinar participants will learn how to make customer acquisition and retention a seamless process. Topics covered will include:
• Tracking the customer journey across multiple channels and the value of touch points along the way
• Utilizing buyer behavior data and indicators to guide messaging
• Building deep enduring relationships with customers
For more information, and to register, please click here.