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Execs from CAKE and Neo@Ogilvy Team Up to Share Insights at Affiliate Management Days London
NEWPORT BEACH, Calif. – May 8, 2014 – CAKE, the marketing technology SaaS company owned and operated by Accelerize New Media, Inc. (OTCQB: ACLZ), today announced that Paul Wright, CAKE’s Managing Director, Europe and Stephanie Small, Head of Affiliates for Neo@Ogilvy, will be presenting together at Affiliate Management Days London, held May 13-14, 2014 at the Chelsea Football Club conference centre. The pair will share their insights on performance marketing in the session “What It Takes to Optimize Your Digital Spend on a Global Scale,” on Wednesday, May 14 from 10:45-11:30 a.m. BST.
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CAKE President Comments on AOL Acquisition of Convertro for $101 Million
CAKE President Jeff McCollum comments on AOL acquisition and how big players in advertising are understanding the need to gain insight into conversion attribution throughout the customer journey in an Adotas article from Mike Daly.
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CAKE Integrates ParStream Solution into its SaaS platform
Database Trends and Applications reports on CAKE’s integration of the ParStream database into our SaaS platform to streamline the analysis of data. CAKE selected the ParStream solution to query and analyze data quickly, while also allowing scalability to meet the BI needs of performance marketers.
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CAKE Enhances Enterprise Performance Tracking Platform With ParStream
Marketing Technology Company Embeds Analytics Database Into SaaS Solution to Further Boost Performance and Scale
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ParStream and CAKE to Present at ad:tech San Francisco 2014
Cupertino, Calif (PRWEB) March 24, 2014
ParStream, provider of the Real-time Database for Fast Data Analytics, and CAKE, the marketing technology company owned and operated by Accelerize New Media, Inc. (OTCBB: ACLZ), join forces at ad:tech 2014 to educate attendees on the value of utilizing big data in online advertising. CAKE's SaaS platform provides marketing intelligence for performance-based marketers to optimize digital spend.
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CAKE President to Discuss Performance Marketing Trends at LeadsCon Las Vegas 2014
NEWPORT BEACH, CA -- (Marketwired) -- 03/21/14 -- CAKE, the marketing technology company, today announced that CAKE president Jeff McCollum, will be presenting at LeadsCon Las Vegas 2014. McCollum will speak at the conference session "Is Performance-based Advertising Right for Every Advertiser?" on Tuesday, March 25 at 4:20 p.m. PDT. The definitive conference for vertical media and direct response marketing, LeadsCon Las Vegas 2014 takes place March 25-26 at The Mirage Hotel and Casino.
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CAKE Adds India-Based Customers to Expanding Global Roster
ibibo Group, Pointific and TrooTrac Select CAKE Enterprise Performance Management Platform for Its Multi-Channel Capabilities
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CAKE Unveils Next Evolution in Mobile App Tracking
SaaS Leader in Performance Marketing Links Mobile to Enterprise Suite, Unlocking Potential of Multi-Channel View for Digital Marketers of All Sizes
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CAKE President to Present at Affiliate Management Days
NEWPORT BEACH, CA, Mar 13, 2014 (Marketwired via COMTEX) -- CAKE, the marketing technology company owned and operated by Accelerize New Media, Inc.ACLZ, today announced that Jeff McCollum, CAKE president, will participate in a keynote panel at Affiliate Management Days held March 19-20 in San Francisco. The session "The Future Affiliate Network" will take place on Thursday, March 20 at 8:35 a.m. PDT at the San Francisco Marriott Marquis.
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Performance Marketing Insider: Interview with Jeff McCollum, Part II
In this second part of a 2-part interview, Heather Vale Goss of Performance Marketing Insider talks with Jeff McCollum, Founder and President of CAKE, about their new offering, cupCAKE.
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Affiliate.com Selects CAKE Enterprise Platform to Power Multi-Channel Performance Marketing Program
CAKE Delivers Strategic Insight Into Leading Advertiser's Performance Marketing Program
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Performance Marketing Insider: Inteview with Jeff McCollum, Part I
In this first part of a 2-part interview, Heather Vale Goss of Performance Marketing Insider talks with Jeff McCollum, Founder and President of CAKE, about how the platform provides an invaluable suite of tools for performance marketers.