Get To Know CAKE’s Business Development Rep Jodi!

by | Jun 17 | CAKE News

At CAKE, we love our team, our technology and our customers. We have an incredibly passionate group dedicated to making the CAKE customer experience wonderful. We thought it was about time we start introducing you to our valuable members. Meet Jodi, a dedicated CAKE Business Development Manager who has been with the company for over four years! To find out more about her CAKE experience and what it is like working at CAKE, please read on!

What are your favorite things about CAKE?

I've been with the company for over 4 years now and what excites me the most about CAKE is the people that I work with and their motivation to always go above and beyond. Everyday when I walk into the office the room is buzzing and the team is ready to hit the ground running.

Our clients are CAKE’s number one priority. I thoroughly enjoy the sales cycle of seeing a client go through the funnel from training to fully understanding and using the system. We have a skilled group of Account Managers, Customer Support Representatives and an incredibly intelligent Product Development team. With their combined support and collaborative ideas CAKE provides a seamless, enjoyable and hands-on approach to helping our clients achieve their business goals.  CAKE understands the marketplace and where our customers want to be today, tomorrow, and even years from now.

At CAKE, the people here are more like a family than simply colleagues. I can honestly say I can’t ask for a better team of individuals to work with.

What industry trend are you seeing in the performance marketing space?

I believe mobile is the next big thing. Do a search on any of the top blogs and just about every post relates back to mobile in some way! Yes, everyone still uses a desktop but the majority of us are using some sort of mobile device and/or tablet for shopping, gaming, you name it. Being able to capture people on the go is extremely important and CAKE recognizes that.  We have created robust tools for mobile tracking and targeting. Our clients can testify that we have built and will continue to build features that take their business to the next level.

How would you define your role as Business Development?

Being a part of the Business Development team is a pretty unique opportunity. We are the initial interaction with customers, therefore we need to impress and 'wow' them within the first few minutes. The nice thing about CAKE is that it practically sells itself. I love when my potential clients are engaged in our conversation. They understand how powerful our solution is and how it will help grow their business. I feel confident when signing on any new partners as our dedicated account management and 24/7 support team will be by their side at all times

Outside of work what do you like to do?

I enjoy “me” time. Is that selfish?! Aside from the everyday normal stuff, workouts, beach, snowboarding, spending time with my friends, relaxing at my pool, I find my happiness with my dog, Charlie!

Author

Garth Harris

Garth Harris

As COO of the Affiliate Marketing Group, Garth's focus is to drive growth and adoption through the marketing and product teams while providing excellent customer service within the onboarding and support departments. During his 15 years in the affiliate marketing industry, Garth has held a wide range of roles, from client services manager to senior director of product engineering and, most recently, general manager at CAKE. These experiences have helped him build a deep understanding of his customers and their businesses. Outside of work, Garth is happiest behind a grill or at the beach with his family.

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