CAKE for Advertisers

Create Campaigns, Track Conversions and Attribute Performance

Track and Attribute Multi-channel Marketing Performance

CAKE for Advertisers is a marketing platform to track, attribute and optimize multi-channel marketing campaigns. With it, you will have the power and confidence to direct digital marketing spend in real-time through deeper insight into the traffic driven by marketing channels, including search, display, email, social, mobile, video, affiliate, direct and shopping.

CAKE for Advertisers empowers organizations with active marketing intelligence.

  • •  Track multiple channels in real-time
  • •  Attribute performance across channels
  • •  Quickly identify top and under performing channels
  • •  Customize reports by user or segment and share across your organization
  • •  Integrate campaigns with current traffic sources
  • •  Manage relationships with top media partners
  • •  Understand every level of ecommerce campaigns
  • •  Automate lead collection, validation and distribution

 

Fill out the form to learn more about CAKE for Advertisers.

  • US Headquarters

    900 Glenneyre St,
    Ste. 900C
    Laguna Beach, CA 92651

    Phone: +1 (949) 548-CAKE
  • UK Office

    Work.Life
    33 Foley Street
    Fitzrovia
    London
    W1W 7TL

    Phone: +44 (0) 330 403-CAKE

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With the intelligence we are capturing through CAKE, we are able to better understand what’s working on the directory and what’s not, and use that insight to make smarter decisions about the partners we work with, about how we architect the user experience, how we advertise and more.

Matt Speer Director of Sales and Marketing - U.S. News University Connection