CAKE's powerful performance marketing software will bring clarity to your marketing campaigns and empower you with the insights to make intelligent marketing decisions.
Manage and measure partner performance with precision for improved profit margins.
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Learn MoreMeasure channel performance using multitouch attribution, for ROAS optimization.
Learn More When it comes to network diversification, you might think of vertical combinations such as gambling, gaming, and dating, or health, beauty, and retail. It’s true. This represents vertical diversification across different types of industries. However, there’s another, profitable layer that’s often overlooked – Operating in both transactional and service-based verticals to deliver affiliate traffic
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In today’s fast-paced landscape of digital marketing, staying ahead is essential. At CAKE, we recognize the challenges our clients face with managing domains in an environment where the lifespan of tracking domains is becoming increasingly shorter. That’s why we are excited to introduce Domains Management. This powerful capability gives you full control over your
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To remain competitive in 2024, the companies that adapt and evolve within a changing economy and digital landscape will come out on top. We’re diving into two key trends influencing brands and networks and the marketing strategies they can leverage to stay one step ahead. Google has reversed its decision to eliminate third-party tracking
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