Below is a guest blog post by Geno Prussakov, Founder and Chair of Affiliate Management Days conference.
Affiliate Management Days (AM Days) is a very unique show on the conference landscape. The reason I created it, in the first place, was to satisfy the demand for a high-level professional forum and conference on all things affiliate management. We offer a highly targeted, laser-focused environment for digital marketers and business owners to discuss how to make the most of their affiliate programs.
This year, just as in the course of 2012 and 2013, we will have two shows. In 2014 there will be one conference in San Francisco (on March 19-20) and another show in London (on May 13-14). The agendas for both conferences are already live, and the registrations are open.
Both the U.S. and U.K. conference will be preceded by a half-day workshop which will start with the affiliate marketing basics, but then quickly dive into the five fundamental areas of affiliate program management (affiliate recruitment, activation, compliance policing, communication, and program optimization) as well as the tools we can use to streamline the key management processes, and the techniques to employ.
Between these workshops and conferences, every attendee can expect to come away equipped with an arsenal of tools and techniques to take their affiliate programs to new heights. And you don't have to take my word for it. Listen to what our previous attendees say. After our very first San Francisco show, an affiliate manager of a very large brand noted that he "found the speakers to be of high caliber and the sessions relevant to the many different swathes of affiliate programs out there." Putting it in the words of other attendees, you can expect to leave "with proven strategies, ideas, and tips to help [your] affiliate programs" and the conference will be "well worth the investment to attend."
No surprise why such top brands have already registered their digital marketing teams to attend AM Days. If you have not done so yet, I would like to invite CAKE’s clients, fans, and followers to register soon, and I will be looking forward to shaking their hands this Spring either in San Francisco or in London.